Thursday, September 23, 2010

Smart Shopper Series

One of the key feedbacks about “The INDIAN reTALEs” was that it was so informative to the shopper/ consumer. The inside workings and what Retail was all about seemed to help people become better shoppers. As mentioned in the book, we are all not equipped/ educated or taught to shop or make purchases. So, inputs that teach us how Retail works also help us become better shoppers and indirectly make Retailers improve as expectations go up.

In that context I have started a series of articles titled as Smart Shopper Series for The Hindu Retail Plus. These articles would help educate people about becoming smarter shoppers.

The first two articles came out over the past few weeks and the links are as follows –

I was held up in many things including addressing a Youth Leadership Camp and could not share these links before. Shall share the future links promptly.

Please do forward these links to all your contacts and help them become Smarter Shoppers.


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