Saturday, January 25, 2014

The Changing Indian Shopper

Indian Retail is going through a evolution at jet speed and the Indian shopper is changing at an even faster pace. With information at their finger tips (literally and figuratively) they are not stopping for anyone or anything.

Retailers need to keep abreast of these changes and some thoughts about the changing Indian shopper has been captured in this article and those who create a customer centric value proposition keeping in mind these changes might emerge as the winner.

Click Here to read the article. 

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